Shop genuine cameras, lenses, audio tools and creator essentials from 70+ authorised brands, with expert advice, fast Singapore fulfilment and two stores where you can try before you buy.
Genuine products, local warranty support and trusted brand partnerships.
Visit Sim Lim Square or Funan Mall to test gear in person.
Nearly four decades of specialist camera retail experience in Singapore.
Fast local delivery on qualifying orders across Singapore.
From photography and vlogging gear to pro video, audio and optics, Alan Photo helps creators build complete workflows, not just carts.
Get guidance on camera systems, lens matching, creator kits and production setups from a team that works with the gear every day.
Whether you are buying your first camera or upgrading a full production rig, we help you choose with confidence.
Explore workshops, brand-led demos and creator education through the REC Resource Center and in-store experiences.

Trusted by Singapore creators since 1986













Trusted by Singapore creators for nearly four decades. Genuine gear, expert guidance, and a hands-on experience you won't find online.
From beginner sessions to advanced brand-led masterclasses, Alan Photo's REC Resource Center helps you sharpen your craft and discover new creative possibilities.

Learn exposure, composition and creative control with hands-on guidance.

Gear selection, stabilisation and storytelling for content creators.
Brand-led demos, creator skill clinics, beginner learning sessions and more. Register for upcoming events or browse past sessions.
Try before you buy. Our specialists are ready to help you find the perfect gear.
Flagship Store
Experience Store
Whether you are starting out, upgrading or planning a production, our specialists are ready to help. Reach out by phone, email, WhatsApp or visit us in store.
New releases, promotions, expert tips and upcoming events.